Featured Work

Buyer Behavior Insights
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Audience Engagement Strategy
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Growing a Community at the Memorial Park Garden

  • Salsa Made From Garden Fresh Vegetables

  • Social Media Post for @azusacity

  • Distributed 100 Flyers Door-to-Door

  • Award Winning Local Chef

  • Reached Out to Roy from Azusa's Parks Dept. with my Campaign Plan and Partnered with Mayra (Event Services) to Organize the Event

  • A Local Azusa Family Enjoying the Event

Objectives:

  • Increase the number of garden plots owners

  • Engage the local community through three key initiatives

  • Increase awareness of Azusa Community Garden & Memorial Park Recreation Center

Results & Impact:

  • 24 local residents attended across the two event days

  • 9 attendees became new garden plot owners

  • Garden plot occupancy increased from 77% to full capacity

  • The new plot owners generated $450 of profit for the Memorial Park Rec Center

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Portfolio

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